New Chief Digital Officer Brings Deep Creative & Social Good Experience to Fenton

We’re excited to announce that Zain Habboo will join our team as Fenton’s new Chief Digital Officer! Zain brings with her 20 years of creative, diplomatic and social impact experience from her prior work at National Geographic and the United Nations Foundation.

Before joining Fenton, Zain was Senior Director of digital and multimedia strategy at the UN Foundation, where she coordinated digital, video, photo, and mobile strategies across the organization. During her time at the UN Foundation, there were many groundbreaking accomplishments, including viral memes (the #unselfie) and social media innovations (#Instacorps), as well as global convergences such as the Social Good Summit, digital surge days, and much more.

Zain, who will be based out of Washington DC, will oversee digital strategy across all four Fenton offices.

“I’m particularly excited to join Fenton at a time when it’s more important than ever to have digital at the table and to develop a strong and nimble set of digital strategies for the social good community,” she said.

Zain won several accolades from PR News: for her social media team and Instagram communications in 2016, and digital PR team of the year in 2014 and 2001. She was also awarded a New York Women in Communications honor in 2014 and a SABRE award for #GivingTuesday in 2014.

“I am so excited about what Zain can do for Fenton clients,” said Ben Wyskida, CEO at Fenton. “Zain is a big thinker with a track record of innovation and creativity. She’s a force for good who brings leadership to Fenton and to our wider community.”

Zain was born in Iraq, raised in Jordan, and educated in the U.K., and brings a much-valued global approach and cultural understanding to her work. Zain is fluent in Arabic and French and has worked with organizations around the world on issues ranging from girls’ and women’s empowerment to climate change.

Zain serves on the boards of the Petra National Foundation and the Children’s National Scientific Advisory Board to advance research for pediatric cancer. She lives in Chevy Chase, Maryland, with her family and their dog, Batman.