May 18th, 2012 by Kelly Osmundson
CeaseFire, a grantee of the Robert Wood Johnson Foundation, uses a public health approach to stop shootings and killings. Founded in Chicago, the CeaseFire model is now being replicated in cities around the world. Their innovative approach to violence reduction was the subject of an award-winning 2011 documentary, The Interrupters. Read More »
May 15th, 2012
This piece by Susan Herr originally appeared on the Communications Network’s blog on May 14, 2012.
One of the things that those of us who use social media most appreciate is its capacity to track how people are engaging with ideas and causes we are advancing. But according to Lisa Witter, Chief Change Officer at Fenton, engaging with content goes beyond just seeing something that’s been posted or published online. Read More »
May 14th, 2012
This piece by Jim Witkin originally appeared in Guardian’s Sustainable Business blog on May 14, 2012.
When a new law was being passed in the US requiring companies to report their use of minerals from conflict regions in the Congo, Tim Mohin, director of corporate responsibility at AMD learned about it first on Twitter. By monitoring keywords like #CSR and #sustainability, he says he learns something new everyday on topics essential for his job. Read More »
May 11th, 2012
Our friends at Half the Sky launched their new website today. It includes in-depth descriptions of six critical issues affecting women and girls worldwide, profiles of Half the Sky’s 30 NGO partners, and video clips of the many celebrities and luminaries who are part of the movement. The Half the Sky movement is driven by the growing awareness that empowering women is the greatest opportunity to increase prosperity and stability around the globe.
May 9th, 2012 by David Fenton
In this important piece, Dr. James Hansen responds to President Obama’s recent Rolling Stone interview on the Keystone pipeline. We were honored to help with this as part of our pro-bono climate work. Please send it to everyone you know, especially skeptics. Read More »
May 9th, 2012 by Ira Arlook
Fenton helped a coalition of community organizations from Long Beach and Los Angeles press Warren Buffett to stop his railroad company (BNSF, the nation’s second largest) from building a new rail yard in a residential neighborhood where diesel emissions from trucks and trains have produced the highest asthma rates in the country as well as cardiovascular disease and lung cancer. Read More »
May 4th, 2012 by Kate Murphy
It was not all that long ago that “media monitoring” meant buying a newspaper, reading it front to back, and physically clipping articles of interest or relevance to your organization. About two years ago the scales shifted, and for the first time more people got their news from online sources than from print media. Read More »
May 3rd, 2012 by Ellen Miller
The age of mobile is upon us, and with it comes a cascade of apps all promising to make our smart phones smarter. With over 600,000 apps in the iPhone App Store to browse through, and 400,000+ in the Android market, the challenge becomes finding the proverbial Angry Bird in the haystack.
Fenton is here to help, with a three part series highlighting our staff’s top app recommendations. Read More »
What's the ROI of social media? Too often orgs make investment without defining the return they want. Download our new resource guide that demystifies social media metrics and provides a simple framework for planning and measurement.
Read more »
Warner Bros. and DC Entertainment are fighting the worst hunger crisis in 60 years with its Fenton-created cause campaign "We Can Be Heroes," showcased in this movie trailer created by Fenton Studios.
Find out who in this Fenton-produced ad for Priorities USA – our first for the 2012 elections.
